Published Sep 21, 2015
Bert Jacobs Teaches the Life Is Good Handshake
Explore the transformative power of optimism with Bert Jacobs, co-founder of Life Is Good, as he reveals the 'handshake of optimism' and traces the inspiring journey of his brand from humble T-shirt beginnings to a global positivity movement.

Topics covered
Episode Highlights
Brand Origins
The origins of the 'Life Is Good' brand are rooted in simplicity and optimism. shares how he and his brother John started the company with a mission to spread positivity through their products. They began by selling T-shirts out of their van, focusing on the power of a simple message to uplift and inspire people 1.
Global Impact
The global impact of 'Life Is Good' extends far beyond its humble beginnings. Bert highlights the brand's influence in promoting a positive mindset across various cultures and communities. He emphasizes that their message resonates universally, fostering a sense of hope and joy worldwide 2.
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