Bert Kreischer: Why 99% Of People GIVE UP On Their Dreams & How To ACHIEVE Them | Lewis Howes

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Promotions
Bert Kreischer's innovative promotional strategies have played a crucial role in his success as a comedian. He shares how he learned to create engaging content by following YouTube influencers and taking control of his media presence. This approach allowed him to sell out major venues like Red Rocks, even while recovering from surgery.
I was dropped the phone. Wake up out of surgery. I look at Leanne, I go, did we get it? We got it. You sold out. Sold out Red rocks.
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Bert's creativity in promotions, such as using humor and unexpected elements, has earned him the title of "Promo King" among his peers 1 2 3.
Fan Engagement
Bert Kreischer emphasizes the importance of engaging with fans by adopting a fan-first mentality. He believes in treating fans as equals and values their input, which has helped him build a loyal following. Bert's approach includes using social media effectively and creating content that resonates with his audience.
To be above your fans is the...I've seen guys do it. They don't like their fans. They're above them. They think they're better than them. Dude, I'm my fan.
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By thinking like a fan, Bert ensures his shows are memorable experiences, fostering a deep connection with his audience 4 5 6.
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