Selling vs. Serving
Selling isn't inherently bad; it's the quality of the product that matters. When the product is exceptional, it builds goodwill and sells itself, unlike many offerings in the market today. The best marketers and salespeople are often those who create outstanding products, as they naturally attract customers without the need for aggressive selling tactics.In this clip
From this podcast

The Game with Alex Hormozi
Obsessing Over Product: The Key to Going from Good to Great (with Lewis Howes) Pt.1 - June ‘22 | Ep 522
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