Published Nov 2, 2016

Steve Aoki on Building a Music Empire and the Power of Giving Back with Lewis Howes

Steve Aoki delves into the evolution of his creative process and music style, the sacrifices that fueled his career ascent, and the power of genuine fan connections, while exploring how accountability and discipline drive his success.
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Episode Highlights

  • Early Sacrifices

    Steve Aoki's early career was marked by significant sacrifices that laid the foundation for his success. He reflects on the times when he played in front of just five people, emphasizing that these experiences were not seen as sacrifices but as investments in his passion for music 1. Aoki's drive was partly fueled by the absence of his father, which pushed him to prove himself and build a successful career 2. He shares, "When we put on shows in our living room, we never took a dime. It was a real love for what we were doing."

    It was a real love for what we were doing.

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    These formative experiences taught him the value of perseverance and dedication, which continue to influence his work ethic today.

       

    Balancing Goals

    Balancing personal goals with career ambitions is a complex task that Steve Aoki navigates with discipline and accountability. He learned from his father's intense drive, which often came at the expense of family time, shaping Aoki's own approach to balancing work and family 3. Aoki emphasizes the importance of accountability in achieving personal growth, using his "Aoki Bootcamp" to set goals and hold himself and his team accountable 4. He states, "I'm very strict with myself and I try to keep that with my team."

    I'm very strict with myself and I try to keep that with my team.

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    This structured approach helps him maintain focus on both personal and professional aspirations.

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